Put a “Steak” in it
Now!
Multiple Choices
(11 of ‘em)
to Quench any Vampire
(Revisited)
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True Kobe Wagyu Beef |
About three decades ago, it seemed that
the day of the robust neighborhood steak house” was doomed. Cholesterol was
clearly and accurately defined as the killer. Thus the intelligent…. health
concerned diner would put a knife and fork…….or chopsticks only to chicken,
fish and salads, often served Chinese, Japanese or Pasta style. Red meat
was taboo. This trend continued for a long time, in spite of the fact that there are
now mad fowl, msg, mercury and high carb problems attributed to much of the
above. Only stuff like lettuce, carrot and tomato seemed safe but now there
are those herbicides and insecticides. What's left ?
So
some one figured out that a little red meat protein was not only needed
health wise but could be almost a dietary supplement. This then must be what
has now created the remarkable explosion of steak house mania
There are now eleven varied Steak Joints in a ten mile radius
of Kanan and the 101. Seven years ago there were three.
Black Angus,
Corrigan’s and Monty’s
Steaks have also become much more complex
since then. So here's the guide.
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Until a few years ago, the limited upscale
choice was domestic
prime steaks that were differentiated only by the
amount of time
being dry or wet aged. They had names like New York,
Porterhouse and Top Sirloin
for the supposed hipsters and Filet
Mignon for those in need of dental work. A
sixteen oz. steak was considered gigantic. USDA choice and select were the
no-nos
But now they are now massaged with exotic rubs and
cooked in supposedly special high heat ovens up to 1300 degrees with names
like Ribeye, Cowboy Style, Bone In etc. and with sizes intended to feed…
jointly, Shaquille O’Neal and Kobe Bryant…..if they ever again sit down together.
This move to upgrade was then
exacerbated by the supposed
invasion of Kobe Beef directly from
Japan. It was a fictitious
invasion. Sleazy
trendy Los Angeles restaurants charged $70-90 for steaks to unknowing high
rollers who like to pay the most for anything.
True Kobe Beef just recently permitted
into the United States from Japan or Australia is
actually
available now (from our survey) at $20
an ounce..... only at
Wolfgang Puck’s “Cut”
in Beverly Hills and now in Las Vegas. It is created only by mating pure
Wagyu
cattle. Because of space problems many Wagyu males and females from Kobe
Japan are now grazing in Australia as noted. They are exported and marketed
as the real Kobe Beef
What you were
served may have been
American “Wagyu” (Kobe Style??)
beef (at $10 an oz) from domestic
Black Angus cows impregnated by Wagyu Japanese bulls that were brought here
from the Kobe area of Japan. If the Wagyu came from the highly regarded
Snake River Ranch or others like it in the Northwest, you did get a superior
steak or hamburger, but also may have been overcharged.
Thus those of you that thought or now
still think that you have been eating true Kobe beef with all that hand
massaged, beer and sake fed hype for the last few years should sue for
fraud. You haven’t ………….unless you visited Japan recently.
But In fact, for the first time locally you
can now buy this pure and true Kobe all Wagyu beef (from Australiia at a market. This week
Bristol Farms is offering Sirloin under the Greg Norman name for $26 a
pound. It may not be Filet Mignon or Ribeye but it is only $1.65
an oz on your BBQ compared to $20 an oz. at Wolfies.
We bought 6 0z of this real stuff
and paid about $10. My wife ate 2 oz. and I ate 4 oz. cooked medium rare. It
was dense, tender, very flavorful and rich enough with striated fat that it
satisfied us. There was is a discernible difference and we enjoyed it. But it
was sirloin which is at the bottom of the Kobe ladder so we perhaps we
weren't overwhelmed.
But think about this: if
you invited 4 others over for steak on the barbie and didn't want to look
like a skimper, you would have to serve 6 ouncers to them at a cost of $60
and that is for the low end of the True Kobe Beef category . Filets,
Ribeyes etc could run the bill to $100 for 6 on the patio.
I
have
had domestic
Snake River Wagyu Beef
but only in hamburgers, and there is also
a very discernible difference. At $15-18 for a hamburger, they are an obvious cut
above “Prime” ground sirloin and they are worth it.
However, In this entire Conejo area we
have not found a single restaurant that is now serving $20 an oz. pure Kobe
beef or even that much lower priced domestic Wagyu Kobe from The Snake River
…..except when in those very good 12 ouncers of chopped sirloin in hamburgers
for $18.
That comes to a restaurant price of about $1.50 per oz. or 1/15 of the Wolfie price for the serous stuff.
So now, starting with the highest quality...
and
...prices are my less than 20 minute drive time choices (or non- choices) for
restaurants that serve Prime only
with very brief notes.
Morton’s of Chicago
has been THE
name in upscale steak dining nationwide
for many decades…. and deservedly so. It began in the Rush Street area in
that very competitive steak city and continues to professionally serve large
portions of high quality steak and sides at wallet busting but worth it
prices for what they deliver. The same waiters have been there for 30
years. It is the real McCoy.
They have expanded on a limited basis. But
they have been able to maintain their standards. If you want the best but
are a light eater, you might consider splitting portions.
They may look at you funny but they
probably will do it, perhaps with a slight up charge. It is a true old time
steak restaurant experience. But as noted, the price can be very high. They
just opened on Canoga in Woodland Hills. 12 oz steaks start at $38.
Everything is a la carte. Dinner for two
can easily hit around the $200
mark.
Ruth’s Chris
roared out of New Orleans with that big down south local reputation
and now has almost reached the triple digit mark in locations all over the
country. Many think it is the equal or better than Morton’s. But I have a
hard time believing that they can maintain the same high standards with all
that absentee management. They can purchase and perhaps even cook excellent
nationwide quality without difficulty. Not too hard to do. They claim that
their special 1300 degree oven is the difference. But I wonder about how
much service warmth and reality you get with what essentially becomes a mass
produced and impersonally served meal. Pricing policy is about the same as
Morton’s. They just opened in Santa Barbara. Not within 11 miles. But they
are also in Woodland Hills and thus qualify.
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Thirty years ago, The Palm
in Beverly Hills
was the only big deal steak house in Los Angeles along with fat steaks
and
2 ½ lb. and up lobsters
at Michael Eisner prices plus classic insolent waiters.
Pseudo foodies flocked there in the hopes of getting MIke's special table
by implying that they were high rollers. They were really just tasteless
conspicuous consumers. The Palm still attracts a similar clientele, is now
just second tier but with prices comparable to the two above. I can’t think
of a reason to go there... unless you are a masochist and enjoy being
insulted.
Mastro’s
had been a more recent and in fact,
advanced member of the Palms business plan approach of offering masochism
and insolence at high prices in Beverly Hills and Scottsdale. It seems that
a certain segment of society still enjoys paying inordinately high prices to
be insulted by the wait staff. Mastro’s did seem to get the message when it
opened in Thousand Oaks and it recruited many friendly types from the local
servers in the area. When we dined there recently, it was like old home week
with many of the waiters. Neither my wife nor I are big red meat eaters, but
we agreed that her Filet and my New York Cut were perhaps the best we
had outside of Chicago. Mastro’s has reportedly sold out since then and
there are some recent reports of quality and service deficiencies.
Entertainment in the bar on weekends.
Finally, I do have two clear value choices
for slightly different reasons. One is worth the short drive and the other
is local.
First and foremost, there is the truly
venerable and unique solo operation, Monty’s.
It is in Woodland Hills and is absolutely worth the less than 20 minute
drive… because it is the real thing. The owners are true pros and make the
meal a relaxing and warm experience. It has been at this free standing house
location that they own
at Ventura and Topanga for 30 years prox. (think low rental costs) and has a 60 year family
heritage now moving toward its fourth generation. Monty’s represents about
what all steak houses should look like and act.
Most of the very saucy but fun waitresses
have been on the job for two or three decades instead of two or three
months. Large splittable portions of Prime aged meat and sides are perfectly
prepared along with perhaps the best wine list within 15 miles next to
the remarkable Il Ristorante Tuscany. You
get the feeling that you are in a real place with servers that really care
about you. I give it a very strong recommendation. It is priced at a similar
level (perhaps slightly lower-remember that rent) to nearby Flemings
and local Chapter 8
and
Dakota. You will read about those three in
three minutes.
Holdren’s
in Newbury Park near the Marriot aspires
to deliver the same experience that you get at Monty’s.
But it will take a little time.
It is a sibling of the 4 year old in Santa Barbara. It’s pricing and value
for Prime steaks separates it from all the others in this article. While
initial pricing is similar or slightly lower than the others, Holdren’s
includes fine soups or substantial salads at no extra charge plus a carb
side dish. Steaks start at $28. There are a la carte side options. The room
has that down to earth true steak house feel rather than those cookie cutter
corporate versions that could easily pass for an upscale coffee shop or a
deli. The servers are all locals. But they have been remarkably well trained
by a manager who is not a product of a corporate structure but certainly
knows what he is doing. Two can have a very pleasant steak experience for
well under $100. It is busy with locals every night of the week from 6 PM on
and thus reservations are essential.
A complete review on Holdren's
can be found in the pending copy of the Spotliter which is offered at
all T.O. Civic Plaza productions in all their theaters. They have
asked us to write two reviews per issue for them. But FrankAboutFood.com
will still always be available with different articles
Chapter 8
which is part of a numerically obsessed Westlake management consortium that
includes P6 and Suki 7
is near the upper end of the Steak House
price scale except for a 12 oz. domestic Wagyu beef burger at $18. That is a
bargain. But this aggressive and seemingly competent upper management team
seems unsure of its business plan. It waivers between wanting its three
locations to be décor-intensive trendy clubs that attracts the tight leather
pants crowd or serious dining
destinations.
Right now it seems they have decided on a suspect compromise.
by wanting to be both at the same time. I think it’s impossible. The
sophisticated diners (that I know) usually in a group of four or six paying
high prices while out for dinner and a $75 bottle of wine prefer intimate
conversation along with the food. That above management compromise obviously
seems to have resulted in a classic dilemma similar to the one that faced
King Solomon two millenniums ago. Maybe they should check it out on Google
to learn what he did. As Casey Stengel once said “You could look it up”.
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Locally, Dakota’s
is rather indistinctive in location and
architecture and seems to be priced (there’s that high rent again) and
designed for the nearby patrons of the Marriot and the Four Seasons rather
than locals who as noted have numerous other choices. Perhaps after a few years, the
restaurant will develop some of the character that it achieved when it was
the only game in town in Simi Valley.
Flemings
on Topanga in Woodland Hills is sort of a faceless chain like Dakota’s but has an
excellent…. and again expensive location near that major shopping center and draws
from about 1 million Valleyites. But unless you were shopping late at
Nordstrom’s, there is nothing unique enough about that restaurant to justify
the drive and especially the high rent driven prices.
Be aware that the numbers above includes
Black Angus.
Corrigan’s, Claim Jumper and Outback, The
first two who, 6 years ago prox., were the only local game in town, now seem
to belong in a space capsule The
last two are noted primarily for large portions that require ingesting
as they thrown at you in an unpleasant chaotic venue. The reward for
enduring this discomfort is the opportunity to lug home that Great
Dane size doggie bag. You can then finish it off in the next three days at
some other clearly more pleasing ambience….anywhere.
Aside from these apparent deficiencies,
none of these last four serve
Prime
beef which is the first clear definition of a real
steak house.
They serve Choice…. at best…. which you can buy at your local Von’s and serve in much more pleasant surroundings.

Frankly Noted
Earn 12
Free Gourmet Dinners for 2 For a Year
Save The
Environment
Just Go Green
It took a while but the truth is
finally out.
Many of those bottles of
water that you pay $.50 to $! for are merely tap water that have been
filtered a little bit. So as you always really knew, you are
really paying a very big premium for those flashy (non reusable)
bottles
that hold ordinary water just to
look trendy. Why bother with little things like that when you already have
proven your upscale trendiness with your $200 IPOD , your $500 IPHONE,
your $800 Coach purse, your $1,000 Mont Blanc Pen or your now apparently
unsafe $75,000 BMW.
So this finally may be the nail
in the coffin of the "luxe"
fashionable water industry since it follows those environmental
reports that the billions and billions of non reusable non-recycleable
plastic bottles going into our landfills have reached crisis proportions.

Never missing an entrepreneurial
opportunity, American Free Enterprise is offering a further incentive.
Brita the filter kings are combining with an upscale
container maker to offer a high quality
"Green" water bottle to go with Brita's Filter
System. For a few bucks over $20 at Costco you get it all to
filter your own water for a few months plus the drinking utensil for water.
For $20 you can go for a stainless steel container that will separate you
from the peasants.
A bonus is that you can then also
filter your tap water for dramatically better coffee
$3 Brita Replacement Filters last
about a month for average serious water consumers. You don't need a math
degree from Caltech to calculate that you and your partner can save about
$120 a month, while improving your coffee and the environment.
That gets you into places like Tuscany, Mandevilla, Mediterraneo, Rustico
and Cafe Provencal without a dent in your credit card...,
if you know how to order the wine.
You'll have all that cash in your pocket from that "bottled tap water".
Be the
First to Do it in Your Neighborhood!
Do it Now !
(Think About
How Environmentally Superior You'll Feel)

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